A brick and mortar company becomes a digital hero

Key challenges


No online channels for B2b or b2c sales

Although business in the physical stores was growing fast, the competitors selling their products online seemed to be catching up.

Separate infromation systems

The system for collecting, storing and sharing product information was not linked.

Efficiency problems

Minimising manual work created new oportunities for making work processes more effective.

Which investment has the highest ROI?

The company was looking for a strategic partner to help set smart goals and a clear roadmap for creating new sales channels.

Net group response


Full-package digital solution

Thanks to the fully functioning digital channel and modern online shop created by Net Group, Ehituse ABC is now reaching potentially 200 000 new customers with just a fraction of what an additional physical store would cost and possibility to sell outside Estonia.

Value gained


Everything in one place

With the new Product Information Management System, every aspect of product information is found in one place and all of this in real time.

You can never save too much time

Time saved and errors reduced regarding product management activities are priceless. Standardisation of information and automation of processes made things faster, and increased quality at the same time.

Image boost

Modern and attractive online shop resulted in greater visibility and image boost for the company. Competitors who seemed to be ahead before, were left to sit behind the front benches.

100 000 nerve cells

Skyrocketing sales in both B2B and B2C are now good news for Ehituse ABC’s purchasing department, whose product management activities have never been so clearly defined.


Client Reference


True partnership

Working with Net Group is like enjoying a glass of quality wine. At first you think, is it worth the price, but after the first sip you understand the rightness of your decision...

Raul Kadaru
Trade and Marketing Director of Ehituse ABC